From their website
Honda Motor Co., Ltd. is established with co-founders Soichiro Honda and Takeo Fujisawa and introduces (in 1949) its first original designed and engineered product which Mr. Honda appropriately names the “Dream” D-type motorcycle.
For nearly four decades Honda has challenged to exceed government requirements – as the first automaker to meet the Clean Air Act standards in the 1970s, then demonstrating low-emissions vehicle technology that led the state of California to adopt new, more stringent emissions regulations. Honda delivers to customers in over 150 countries and regions, over 6 million power products annually, spanning its general-purpose engines, and products powered by them, including tillers, generators, snow blowers to lawnmowers, pumps and outboard engines. Ever since its foundation, Honda has continued taking on challenges to create new value at the forefront of the times based on our Fundamental Beliefs, consisting of “Respect for the Individual” – which reflects the three key points of Initiative, Equality and Trust, and “The Three Joys” – composed of The Joy of Buying, The Joy of Selling and The Joy of Creating. By taking on such new challenges, Honda has grown as a mobility company that delivers products to over 30 million customers around the world each year. In 2017, in the midst of rapid change in their business environment, they formulated the 2030 Vision, which outlines new challenges they will take on toward the next era.
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